Meta Platform Privacy Policy
Zeniqle Meta Automation — Instagram & Facebook Integration
Last updated: July 14, 2026
1. Introduction
This Privacy Policy describes how Zeniqle Private Limited collects, uses, stores, and protects information obtained through our Meta Platform integration in the Zeniqle Meta Automation application. This policy specifically covers data accessed through the Facebook and Instagram APIs.
By connecting your Instagram Business account or Facebook Page to Zeniqle Meta Automation, you consent to the data practices described in this policy.
2. Company Information
Company: Zeniqle Private Limited
Address: 502 Rock Enclave, Blog No 1A, Kandivali West, Mumbai, Maharashtra, India
Website: https://meta.zeniqle.com
Contact Email: privacy@zeniqle.com
3. Data We Collect Through Meta APIs
When you connect your Instagram Business account to Zeniqle Meta Automation, we access and collect the following categories of data through the Meta Platform APIs:
3.1 Instagram Account Information
- Instagram Business account ID and username
- Profile picture URL
- Account type and category
- Connected Facebook Page information
3.2 Instagram Direct Messages
- Message content (text, images, attachments) sent to and from your Instagram Business account
- Sender and recipient information
- Message timestamps
- Conversation thread metadata
3.3 Content Publishing Data
- Media content (photos, videos) uploaded for publishing
- Captions and hashtags
- Publishing schedules and timestamps
- Post performance metrics (likes, comments, reach)
3.4 Authentication Data
- OAuth access tokens and refresh tokens (encrypted)
- Permission grants and scopes
- Token expiration information
4. How We Use Your Data
We use the data collected through Meta APIs exclusively for the following purposes:
- Automated DM Responses: Processing incoming Instagram Direct Messages to generate and send automated responses on behalf of your business account.
- Content Publishing: Publishing scheduled content (posts, reels, stories) to your Instagram Business account as configured by you.
- Engagement Automation: Managing automated workflows for customer engagement, including welcome messages and follow-up sequences.
- Analytics & Reporting: Providing you with insights and performance metrics about your Instagram account activity managed through our platform.
5. Data We Do NOT Collect or Use
- We do not sell your data to any third parties.
- We do not use your data for advertising or ad targeting purposes.
- We do not share your Instagram data with other users of our platform.
- We do not access personal messages from non-business Instagram accounts.
- We do not collect data beyond what is necessary for the features you have enabled.
6. Meta Platform Permissions
Zeniqle Meta Automation requests the following Meta Platform permissions. Each permission is used solely for its stated purpose:
instagram_business_basic
To read basic profile information of connected Instagram Business accounts and display account details in the dashboard.
instagram_business_manage_messages
To send and receive Instagram Direct Messages on behalf of the connected business account, enabling automated customer support and engagement workflows.
instagram_business_content_publish
To publish photos, videos, and reels to the connected Instagram Business account through the content scheduling and publishing system.
instagram_business_manage_comments
To read and respond to comments on posts from the connected business account, enabling automated comment moderation and engagement.
instagram_business_manage_insights
To access account and content performance metrics, providing analytics on reach, engagement, and audience demographics to help optimize content strategy.
7. Data Storage & Security
- All data is stored on secure, encrypted servers.
- Access tokens are encrypted at rest.
- All data transmission uses TLS 1.2 or higher.
- Access to user data is restricted to authorized personnel only, on a need-to-know basis.
8. Data Deletion
You have the right to request deletion of all your data at any time. To request data deletion:
- Visit our Data Deletion Request page
- Email us at privacy@zeniqle.com with subject "Data Deletion Request"
- Remove Zeniqle Meta Automation from your Facebook App Settings and email us for confirmation
9. Contact Us
If you have questions about this Privacy Policy or our data practices, please contact us:
Email: privacy@zeniqle.com
Company: Zeniqle Private Limited